In today's challenging real estate market many sellers want to know the secret to selling their homes quickly. Unfortunately, there are no absolute answers that equals the perfect sale. There are however certain factors that affect how quickly and for how much your home sells. Below are some of the main factors. Consider how these apply to your own home.
1. Curb Appeal: Curb appeal is the first impression of your home. You must keep the yard orderly and maintained when your home is on the market. Anything that can be viewed as a negative and can be seen when a prospective buyer approaches your home should be addressed.
2. Location: Location is important. A home that sits next to a refinery, crime-ridden neighborhood, or busy street is less desirable than one that backs up to green space. If your home has a great location, then by all means talk about that in your marketing.
3. Price: It's a common misconception that location is the leading factor of whether or not a home sells. Yet the truth is it's price. Think about a scenario like this. You have a home located in a prestigious neighborhood, yet the list price is tens of thousand of dollars over the comps for the area. No one will be interested. Yet a property priced below the competition in a lesser neighborhood will fly off the market.
4. Liveability: This is fast becoming a buzz word in real estate. Buyers today are looking for neighborhoods that deliver amenities such as golf parks, restaurants and green spaces. They want good schools, walkable neighborhoods, and plenty of things to keep them entertained.
5. Kitchens: A kitchen sells a home in many circumstances. It is where families gather and connect. Minor kitchen remodels rank high among the list of top remodeling projects, with owners updating cabinets, counters, and floors. Nobody wants an outdated kitchen.
6. Condition: There is a certain segment of the market that is made up of renovators and investors. You won't find as many people these days eager to buy your run down property that is in a good location. They simply can't sell the property fast enough before monthly mortgage payments begin eating up their profit. Homes that are well-maintained or in move-in ready condition appeal to a broader range of buyers. Even simple fixes, such as new paint, cleaned carpets, or power-washed decks, can have an effect.
7. Competitive Advantage: Past area sales, as well as current listings and foreclosures, are your direct competition. You must take these into consideration when settling on a price for your home. What amenities and upgrades do these homes have? Do the homes in your neighborhood all have updated baths, kitchens, or landscaped yards? In order to price in line with them you must be able to boast these same things.
8. Marketing: With the power of the Internet, you can showcase your home to millions of potential buyers. Sit down with your agent and develop a solid marketing plan. This is why you are paying them. Make sure they earn it!
The market is not what it once was. You must be realistic about what selling in today's market means. You value your home, but it may not be "worth" as much today as it was yesterday, last month, or last year. Consider these eight ways a home sells and help your home put it's best face forward.
All The Best,
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